James Lever

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Here’s some of my recent blog posts

Navigating the Challenges of Standardisation and Digital Enablement in Airline Alliances

Navigating the Challenges of Standardisation and Digital Enablement in Airline Alliances

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Insights from Phocuswright Europe 2024: You, Me, and the Machine

Insights from Phocuswright Europe 2024: You, Me, and the Machine

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How RPA Can Drive Efficiencies in Business Operations

How RPA Can Drive Efficiencies in Business Operations

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Investing in LLMs to Future-Proof Your Digital Operations

Investing in LLMs to Future-Proof Your Digital Operations

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Is Your Travel Business Ready for CSRD Disclosure

Is Your Travel Business Ready for CSRD Disclosure?

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What I Learned Attending the MSc in Digital Transformation with the University of Hull

What I Learned Attending the MSc in Digital Transformation with the University of Hull

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Creating a Gamified Experience for Better Product Engagement: Insights from "Hooked" and "Atomic Habits"

Creating a Gamified Experience for Better Product Engagement: Insights from “Hooked” and “Atomic Habits”

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Embracing Holistic Sustainability: The Key to Future Success in the Travel Industry

Embracing Holistic Sustainability: The Key to Future Success in the Travel Industry

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Being Data-Driven Shouldn't Mean Only Measuring Sales Metrics

Being Data-Driven Shouldn’t Mean Only Measuring Sales Metrics

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From Good to Great (Jim Collins)

From Good to Great (Jim Collins)

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My love affair with Michael Porter !

My love affair with Michael Porter !

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Troubles at Work? How to recognise gaslighting.

Troubles at Work? How to recognise gaslighting.

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James Lever

Thoughts on strategy, technology, AI and sustainability.

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